Narrating brand stories the millennial way.
Pindcart - Creative Direction and Website Development
Narrating brand stories the millennial way.
The Ask
Pindcart, dedicated to bringing Indian flavors to everyday lives, sought Artemedy’s expertise to create a compelling digital narrative.
The Approach
- Comprehensive brand-building, including
- An initial photoshoot, creative direction, and product catalog creation.
- User-friendly website design and development.
- Captivating visuals to showcase Pindcart’s offerings.
- Engaging content that resonated with culinary enthusiasts.
- Strategic social media management to cultivate a digital community.
- Influencer collaborations for expanded brand reach.
- Unique marketing campaigns, including “Try the Truffle,” “Picnic with Pindcart,” and “Recipe Contest with Influencers.
The Outcome
- The brand reached 160,000 new accounts upon launch.
- A remarkable 1,993,925% increase in reach and engagement.
- A reel that garnered 220,000 views, indicative of high engagement.
- A comprehensive brand presence, including a user-friendly website and captivating visual content.
- An increase in brand collaborations and introductory sales
